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NEWS20 Jun 2026· 4 min read

Riding India's Housing Demand, Vridhi Home Finance Doubles Profit

by Startup Unplugged4 min read
Riding India's Housing Demand, Vridhi Home Finance Doubles Profit
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Affordable housing lender Vridhi Home Finance closed FY26 with profit surging 100% year-on-year to ₹22.3 crore, highlighting rising demand for home loans in underserved markets.

India's affordable housing market is creating a new crop of winners, and Vridhi Home Finance is quietly becoming one of them.

The Bengaluru-based lender closed FY26 with a net profit of ₹22.3 crore, nearly double the ₹11.4 crore it posted a year earlier. The jump highlights a trend playing out beyond India's metros: more families in smaller cities and semi-urban regions are turning to formal lenders to finance their first homes.

Founded in 2022, Vridhi Home Finance has focused on a segment often overlooked by traditional banks, self-employed individuals and first-time homebuyers with limited access to formal credit. Rather than competing head-on with large lenders, the company has built its business around customers who sit outside the mainstream financial system.

That strategy appears to be paying off.

As rising incomes and government-backed housing initiatives fuel demand, specialized lenders are finding fresh opportunities in markets that remain underpenetrated. For companies like Vridhi, the opportunity isn't just about issuing more loans—it's about serving borrowers who have historically struggled to access housing finance.

Backed by investors including Elevation Capital, the startup has been expanding its footprint with a technology-led approach and a growing distribution network.

The latest profit numbers suggest that Vridhi is moving beyond its early growth phase. At a time when India's housing finance sector is becoming increasingly competitive, the company is showing that focusing on underserved borrowers can also be a profitable business.

And if demand for affordable housing continues to rise, FY26 may prove to be less of a peak and more of the beginning.

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